If you are looking to boost your online presence, promote the brand, or answer customer questions, business animation is the way to go. There's no doubt that in the world of marketing strategies, videos are ‘it" right now.
Animated videos for businesses are more engaging, have top recall rates, and help rank better on search engines. Conceivably, a large portion of work assigned to social media strategists and marketers is how to make animations. You can also use many high-quality video posting sites to promote your videos online.
Tools to Make Animated Video
This post covers, in detail, ten tools for creating animated videos for business. The article is divided into two categories:
1. Paid animated video makers.
2. Free animated video makers.
Paid Animated Video Makers
Some of the best-paid animated video makers are:
1. PowToon
PowToon is a paid animated video maker dedicated to awesome business videos. The animation maker features a voice-over and music track audio manager. This enables the creation of animated videos with voiceovers overlaid on music tracks.
The online video solution has built-in templates eliminating the need for users to be professional animation video makers. The free plan has major limitations, with the final output having a PowToon watermark. The pro plan starts at $89 and is suitable for small businesses.
2. VideoScribe
VideoScribe is an effective tool for animation video makers. This whiteboard animation tool allows businesses to create explainer-type videos. The extensive online library offers a myriad of templates easing animation video making for novice marketers. Animation video makers can choose from a variety of resolutions as well as import fonts and voiceovers.
The videos can be shared on social media platforms, and with the Pro plan, marketers can add their watermarks. For business owners with no prior experience in business animated videos, the site offers online tutorials. Payment plans vary depending on the number of projected users.
3. Animaker
Animaker is a DIY cloud-based animation maker and is the best animated video maker in the market. It allows users to create business-animated videos using pre-built characters and templates. Video marketers can create at least 720 different types of business animation videos with the six styles offered.
Animaker's timeline is easy to manipulate, enabling users to drag, drop, rotate, resize, and swap interfaces. The free plan caps the video length at 2 minutes and restricts the downloads. The Personal plan starts at $12 per month and provides videos with SD quality.
4. Animatron
Animatron empowers businesses and individuals by offering two video-making products: Wave and Studio. The studio is used for HTML5 and video animation making while Wave is used for creating marketing videos.
The platform is mobile-friendly and allows cross-platform social media marketing. Users can add desired content from the built-in library with the drag-and-drop function. Animated video makers can use their vectors and animate them. The pro plan starts at $15 billed monthly, offering businesses more customization than the lite mode.
5. Renderforest
Renderforest is a free online video production platform that enables marketers to create business animation videos with little to no prior experience. This online animated video maker has a large video template catalogue and allows cloud storage. The site is social media integrated, making it easy to share business animation videos across platforms.
After a quick sign-up process, you are redirected to the templates where you get to browse the large animation video template catalogue. The team offers tutorials for novice animated video makers. The free plan restricts marketers to small videos that feature an RF watermark. The amateur package starts at $15 and offers watermark-free videos and higher HD videos.
6. Explee
Explee is an animated video maker that enables businesses to create powerful and efficient animated videos that are memorable. It features the whiteboard style that marketers can adapt to create simple explainer videos efficiently. The library has over 6000 images that will undoubtedly capture your audience's attention.
Explee's technology, Bring Life, allows you to animate any uploaded picture with a click. The simplified timeline, based on the camera shot, is easy to use and technologically elaborated. Animated video makers can access all the features free for 14 days, after which they can upgrade to a basic plan starting at $7 per month.
7. Moovly
Moovly stands out from the competition as it allows animation video-makers to display Ads with business videos. Marketers can create banners and skyscraper ads without having to hire graphic designers. Other than creating animated tutorials, marketing, and training videos, Moovly can be used to create animated infographics for businesses.
Moovly is entirely cloud-based, eliminating the need for downloads. With 500,000 audio and visual elements, creating business animated videos is simpler with Moovly. It's amongst the most expensive animated video makers as it retails at $300 a year.
8. Wideo
Wideo is an online animated video platform primarily created for small videos. Marketers can create explainers and promo videos using the ready-made templates on the site. The drag-and-drop interface allows users to create, edit, and share videos. After a quick sign-up process, users access the free templates and can create videos that feature a Wideo watermark.
The basic plan starts at $19, where users can download ten videos that are 1 minute long. Paid plan Wideo users get unbranded videos, Full HD downloads, and export features.
Pixteller is an online image editor and animation tool. It's designed to be easy to use. Besides the obvious convenience, Pixteller offers a great many perks. You have access to dozens of templates to speed up your workflow.
The suite comes with the following easy-to-customize templates: animations, social media posts, marketing materials, invitations, banner design, animated ads, covers, headers, and many more.
When it comes to photo settings, Pixteller offers all the usual suspects like predefined filters, HUE settings, saturation, brightness, and more.
Free Animated Video Makers
Some of the best Free Animated Video Makers are:
1. Easy Video Maker
Easy Video Maker is a free business animation video software that's easy to use and creates high-quality 2D and 3D animated business videos. Business animated videos can be produced in batches fastening the animation process. The animation maker captures and records videos without losing quality, enabling editing and arrangement of video clips and pictures.
Though it is free, and the interface is newbie-friendly, this video maker is not efficient for time-sensitive projects.
2. Prezi
Prezi offers online animated video makers an engaging, persuasive, and effective final product. It has a full library of beautiful templates that users can easily customize. Prezi's competitive edge is that video makers can analyze the success of their videos. They can know who is viewing and their overall interaction with the video. The overview feature enables the users to organize and view the full video using the interactive interface.
Prezi Next enables the presenters to control the animated video remotely. In this post, Prezi is considered a free platform, especially since, under each plan, businesses get free trials for a month.
Business animated videos are a powerful tool to introduce or reaffirm your brand you’re your targeted audience. They humanize your products, making them memorable and could boost sales. Stimulate your audiences’ visual and additive memory using these animated video makers.
Conclusion:
In conclusion, the availability of tools to create animated videos for social media strategy has revolutionized the way businesses and individuals engage with their audiences online. These tools offer a range of features, from customizable templates to advanced animation options, empowering users to create captivating content that stands out in the crowded social media landscape.
By leveraging animated videos, brands can effectively convey their messages, showcase products or services, and drive engagement with their target audience. Additionally, these tools provide flexibility and ease of use, enabling even those with limited technical expertise to produce high-quality animated content.
As social media continues to evolve as a primary platform for communication and marketing, the importance of incorporating animated videos into one's strategy cannot be overstated. With the right tools and creative vision, businesses can effectively connect with their audience and achieve their social media objectives.